Leading European carpet manufacturer Desso adds a new
collection to its CARPETECTURE® concept:
Patterns@Play. Key word of this new
collection is identity. The collection is about taking the
anonymity of large spaces away and providing them with their own
unique identity.
Desso's Patterns@Play collection consists of seven new and
innovative products; including six carpet tile products and one
broadloom.
Visions of Flowers offers a pronounced floral pattern which is
incorporated in the carpet tile design. A surprisingly abstract
pattern is what gives Visions of Shards its distinctive look,
whereas the inspiration for Visions of Lines comes from linear
elements in monumental architectural design. The 'Visions of…'
range offers a unique blend of patented technology and unparalleled
design.
Grids is a carpet tile product which uses structure to create a
rhythmic, dynamic installation. Dash offers a playful combination
of geometric blocks and lines to create a commanding visual effect.
Mosaic takes its inspiration from stained glass which is translated
into a delicate flooring design where the surface is manipulated on
different levels to create a three-dimensional look. Wilton Enigma,
the only broadloom product in the collection, combines the
classically elegant woven Wilton design with a refreshingly
contemporary look.
Blend between structure and pattern
Patterns@Play offers a blend between structure and
pattern in new innovative carpet designs. Desso CCO Alexander
Collot d'Escury: "This collection is all about identity. Large
spaces are often too anonymous. It is much more pleasant - and
productive - to be in an environment which makes a clear statement
and makes you feel good. Our new products are an excellent example
of the necessary synergy between the architecture of a specific
building and its interior." The applied patterns help to visually
subdivide large interior spaces and relate the surface to the human
dimension. In this way, pattern-design becomes as functional as it
is decorative.
Close cooperation with architects
Through its Circles of Architects®, Desso works closely
together with top architects from all over the world.
"We are in an ongoing dialogue with architects and designers to stimulate co-creation of new carpet applications. It is a very interesting creative process, in which the skills of professionals from different disciplines are combined. Patterns@Play is a direct result of this process."
Alexander Collot d'Escury, Chief Commercial Officer of Desso
Desso's CARPETECTURE® concept incorporates elements from
modern international architecture to create emotionally expressive
carpet designs. It looks at the changes in architecture, in how
people think about space, atmosphere, colours and materials. As
part of the CARPETECTURE® concept, Desso has several collections:
Pure Lines, Core Structures, Colour Dimensions I & II as well
as the new Patterns@Play collection.
Creativity, Functionality and Cradle to
Cradle®
All Desso products are distinguished by the
synergy of three pillars: Creativity, Functionality and Cradle to
Cradle®. Inspiration feeds creativity. For Desso, creativity
means combining insights, ideas, knowledge and experience into
functional, attractive products and services. Functionality is
technology driven and in Desso's vision it means adding value to
products or services. Through continuous innovation, Desso aims to
supply superior products and develop groundbreaking solutions.
Desso's designs have a clear goal: to optimise people's health,
wellness and well-being. Cradle to Cradle® is a positive approach
to sustainability and is intrinsic to everything Desso
does.
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